Michael Jordan Joins NBC Sports as Special Contributor for NBA’s 2025 Return
Michael Jordan returns to the NBA as a special contributor for NBC’s 2025-2026 season coverage, joining Peacock and NBC’s expanded broadcast lineup alongside Jamal Crawford, Reggie Miller, and Carmelo Anthony. We discuss it here!
Team owner, Michael Jordon, watches the Federated Auto Parts 400 in Richmond, VA, USA.
Credit: Grindstone Media Group
By: Joshua Martin
Michael “His Airness” Jordan is making his return to the NBA. In an announcement Monday, the five-time league MVP and six-time champion with the Chicago Bulls in the 90s, revealed he will be the newest addition to NBC’s coverage of the league. The six-time scoring champion will make his debut on the network when the 2025-2026 season begins in late October.
“I am so excited to see the NBA back on NBC. The NBA on NBC was a meaningful part of my career, and I’m excited about being a special contributor to the project. I’m looking forward to seeing you all when the NBA on NBC launches this October.”
The NBA returns to NBC and Peacock
“Michael’s legacy both on and off the court speaks for itself. We’re incredibly proud to have him join our coverage.”
NBCUniversal and the National Basketball Association announced an 11 year deal last summer to present NBA and WNBA regular season and playoff basketball games across a multitude of platforms starting with the 2025-2026 season.
Included in the agreement, Peacock will live stream exclusively on Monday night with nationally televised night games while NBC/Peacock will present national coverage of regional doubleheaders on Tuesday nights. Additionally, NBC Sports will launch Sunday Night Basketball in 2026 across NBC and Peacock.
Jordan joins a talented roster of former players and veteran television talent. Jamal Crawford, Reggie Miller, Carmelo Anthony, Mike Tirico and Noah Eagle have all been previously announced as mainstay contributors.
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Kevin Durant Signs Lifetime Deal with Nike
NBA star Kevin Durant joins an exclusive group of Nike athletes, including Michael Jordan and LeBron James, as he signs a lifetime deal with the brand. We discuss it here!
By: Adonis Armstrong
Today April 28th, Boardroom, the media network of NBA star Kevin Durant, announced that he had signed a lifetime contract with Nike, thereby joining an exclusive group of basketball players who have signed with the brand, such as Michael Jordan and LeBron James. Durant, who is 34 years old, will now be associated with Nike for the rest of his career.
The partnership between the basketball star and Nike began in 2007. Over the years, they have collaborated on 15 signature shoe releases, with the 16th expected to come out soon. In addition to footwear, Nike has also worked with Durant on his family foundation and EYBL program, showcasing the depth of their partnership beyond just the basketball court.
A true honor to be in the game for life with @Nike https://t.co/VNj1IJUVWG
— Kevin Durant (@KDTrey5) April 28, 2023
“When I first signed with Nike, I couldn’t have dreamed of how far we’d go in this partnership. We’ve done amazing work creatively and philanthropically,” Durant said on the deal. We’ve traveled the world together and built a business that will now last forever. I’m excited for the future and honored to be in rare company with this deal.
The newly signed lifetime deal between Durant and Nike includes their continued partnership on community and philanthropic projects, as well as footwear and apparel. Nike's EVP of Global Sports Marketing, John Slusher, commented on Durant and the agreement in a statement.
“As one of best basketball players in the world, Kevin Durant has been an important part of the Nike family for the past 16 years. We look forward to continuing to serve the next generation of athletes together,” he said.
As Durant closes out a new deal, he aims to add another Larry O’Brien championship trophy to his resume after helping the Phoenix Suns advance to the second round of the NBA playoffs by defeating the Los Angeles Clippers 4-1. He and the Suns will face the Denver Nuggets in the second round, beginning this Saturday, April 29th.
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Lebron James Closes in on All Time NBA Scoring Record | Is He the Greatest?
Lebron James is now trailing only NBA Hall of Famer Kareem Abdul-Jabbar, for the NBA’s all time leading scorer title. His resume gives him a strong claim to be called the greatest ever. We discuss it here!
Lebron James Closes in on All Time NBA Scoring Record
Credit: Tinseltown via Shutterstock
By: Joshua Martin
As of January 17th, Lebron James has amassed 38,072 points over his illustrious 19 year NBA career. He is now trailing only NBA Hall of Famer Kareem Abdul-Jabbar, who is currently the league’s all time leading scorer. Lebron passing Kareem is almost inevitable at this point but there are still many who are unsure where to place Lebron amongst the all time greats.
Let’s see…18x NBA All Star, 4x NBA MVP, 4x NBA Champion, Lebron’s has a literal laundry list of accolades that stretches as far as the Mississippi river. As his accomplishments continue to amass, some would say there is no debate.
However, sports fans love a debate and nothing stirs the emotions more than the never ending question… “Who is the greatest of all time?” With updated resumes here are a few that have a legit claim of G.O.A.T. alongside “King James”
Steph Curry
Wardell Stephen Curry II, a.k.a. the greatest shooter of all time, has single handedly changed the game of basketball forever. Currently playing in his 13th NBA, Steph has 4 Championships, 2 MVPs with one unanimous, and at this moment has amassed 3264 three pointers made and counting. The all time leader in 3 pointers made has impacted the game no like no other. If he continues to add to his already gaudy numbers, his case for GOAT will be even stronger. Wouldn't be surprising if Steph ages gracefully in the league due to shooting prowess, which has him in line to post even more insane statistics.
Michael Jordan
Michael Jeffrey Jordan! Michael Jeffrey Jordan! From the iconic Jordan sneaker line, to his relentless approach to the game, MJ terrorized opponents during his career. The 6 rings along with 6 Finals MVPs. The last shot, that may or may not have been a slight push off. So many iconic moments that anyone with a pulse has heard of “Air” Jordan. 5x MVP, 10x Scoring Champion, 9x All Defensive Team. It's almost blasphemy to compare anyone to him. As time goes on however and resumes start to fill out, maybe MJ’s reign as the GOAT may have some legitimate competition. For the sake of this article maybe.
Kareem Abdul-Jabbar
Kareem Abdul Jabbar, the current NBA all time leading scorer, simply dominated during his 20 year NBA career. He finished as the all time leader in blocks, games played and minutes as well. Born Ferdinand Lewis Alcindor Jr., Cap accumulated 6 NBA Championships, A league record 6 MVPs, while also appearing in 19 all star games. Awarded the Presidential medal of Honor by President Barack Obama in 2016, the actor, best selling author and coach has a resume that makes his argument for the greatest of all time legit and will probably stand the test of time. Not to mention his amazing collegiate career.
O yeah, Magic Johnson, the Late Great Bill Russell…
*Sighs*, The debate continues…
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Meet Joshua Martin, Senior Video Editor for 247 Live Culture!
Email: Joshua@247LCTV.com